to save an addt'l 30% on all orders over $100.00 
during the month of November

About Us

Our goal is to make everyday life safe no matter where your adventures take you.  Whether you are on the lake, in the woods, or at work you need basic outdoor sporting goods and safety equipment to make your activity more enjoyable.  And in the unexpected event of an injury, fall, or navigating off course you have the proper equipment and knowledge to deal with whatever challege crosses your path.  Our goal is to help you do just that with high quality gear at an affordable price.

Stop by and check us out when you are driving through downtown Minocqua.  We are located in the The Old Depot Shops.  Right off of HWY 51 South.  We have a large parking lot and look forward to meeting you!  Just look for our sign after you pass Torpy Park and Minocqua Brewing Company.

Here are a few photos of Jim and Lisa enjoying what they love the most!  The outdoors, good friends, and family!​

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